The challenge
The client wanted the product range, brand visuals and online presence to fully reflect the premium character and uniqueness of the products.
Branding, web, photo, video & marketing
Letrolamp
Identity, website, photo and video, and social media for handcrafted designer LED lamps made of solid wood.
- Client
- Letrolamp
- Services
- BrandingFotoGraphicsMarketingSocial networksVideo
01
About the client
Letrolamp makes handcrafted designer LED lamps from solid wood with a unique crystal effect, combining traditional craftsmanship, modern design and premium materials.
The brief
- Create the visual identity and digital strategy
- Design and launch the website
- Deliver photo and video production
- Set up social media management
Our approach
We presented the lamps as design pieces, not everyday goods. The identity highlights their handmade origin and elegance, the website emphasises material quality and customisation, and the photos and videos capture what matters most: the texture of wood and the play of light.
04
What we delivered
Website
A modern platform presenting the lamps as premium design pieces and highlighting craftsmanship, materials and custom options.
Branding & graphics
A cohesive visual style that reflects exclusivity and clearly sets Letrolamp apart from mass production.
Photo & video
Product and lifestyle photography and video that capture the texture of wood and light.
Social media & marketing
Content creation and targeted campaigns to build awareness with a consistent brand story.
05
Selected work
06
The outcome
Letrolamp entered the market as a complete premium brand, with identity, website and content in one style. Its audience now understands the value and uniqueness of its products.
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